A Strategy for Promoting Japan’s National Parks

Parks & Japan aims to promote Japan’s 34 national parks as a network of equally exciting destinations whilst supporting conservation efforts and local communities. The project is currently overseeing the development of two brands designed to build interest in the parks through engaging product experiences.

Poketto, an educational adventure brand, will offer collectible pins & patches, maps, field guides, and activity packs filled with bitesized knowledge about the parks. Parklander, a trading card game, will cultivate meaningful relationships with the parks through gameplay.

To learn more about the project, please read the strategic overview below.

Get involved

Email Michelle at hello@pointnorthbrandco.com to discuss opportunities for investment, production, or partnerships.

Stay updated

Follow Michelle on LinkedIn for regular project updates.

Spread the word

Share this article with your network – it’s free!